Happy 2015! We hope everyone had a fantastic holiday season! Ours was a whirlwind of joyous chaos and we are happy to be back to normal life. This week, we are excited to bring you a profile of another amazing Coweta artist and a look behind the scenes of her business.
We were warmly greeted at the door by Miranda and Bella, her sweet poodle mix who she introduced to us as her lazy coworker.
Miranda’s eye for mixing colors and patterns is evident as soon as you walk into her studio. The pale pink walls are decorated with prints of Miranda’s favorite quotes and swatches of brightly colored fabric displayed in embroidery hoops.
The small studio is neatly organized and brimming with Paperlark products.
We love Miranda’s aesthetic. Her products combine flowery fonts with bold graphics and charming prints.
We particularly love her South Mouth collection, which features sayings from Miranda’s southern grandmother over a silhouette of the state of Georgia.
We were surprised to learn that Miranda’s background is actually in journalism.
She put her journalism degree from Georgia State University to work at a Covington, Georgia newspaper.
Here, she learned the foundations that would later help her in starting her own business. Sales, public relations, social media, writing and marketing have all helped her make her business into a successful one.
Miranda’s love for design began at a young age. She started sewing early and she has always loved the creativity that comes with making a scrapbook.
Working with paper in all different forms has always been a passion.
Her love of working with paper products lead her to create invitations for her family and friends. Those first invitations got such positive reviews that she decided to start selling them.
She opened her Paperlark store on Etsy and found that her creative designs were popular.
In May 2014, she was able to leave her part time job to pursue her Paperlark dreams full time.
She loves the evolving nature of her business. She is constantly refining her products based on customer input and her evolving sensibilities.
She says that she learns something new with every experience that adds to her creative process. Inspiration can strike anywhere and often does.
She laughingly told us of how sometimes she is stopped short by a particular pattern or color that catches her eye and she must take a photo. She uses these photos to inspire new designs.
Her talent for combining colors and patterns with fresh, and often sassy, maxims is what makes her products unique.
The texts on her bags, cards and tea towels made us laugh. She loves to take old sayings and put a new and funny twist on them to make original quotes.
Working daily with paper has not put a damper on her love for stationery. She is still obsessed with scrap booking and loves to buy stationery from other artists.
It is very important to Miranda to invest in the future of the planet through the use of eco friendly materials for her products.
She uses post consumer recycled Kraft paper for her cards and digitally prints her totes and tea towels. This method of printing leaves no harmful byproducts and produces a higher quality print on fabric.
Her family is integrally involved in her business. Each new idea she has is workshopped through them before she makes it available in her store.
Miranda has just started doing craft shows and fairs. In addition to market day, she has also began offering her products at annual shows.
Her next project for 2015 is to expand her line into wedding invitations, programs and escort cards. You can keep up with her new products and get paper crafting advice and tutorials on her blog.
You can look at more of her lovely products and purchase her invitations, totes and tea towels online in her Etsy store. She is always happy to work with you to make a custom product.
We can’t wait to see what designs she creates in 2015!